5 Keys to Voice Search Optimization

Do you know about Voice Search Optimization? We all know SEO (Search Engine Optimization) is a great way to be discovered by your ideal client. Many people are now  using their good friend “Alexa” and “Siri” to do the searching for them!

This is where the magic of VOICE SEARCH OPTIMIZATION comes in!!

I know, what??

When it comes to the way people are searching for information, check out these stats:

50% of all searches will be voice searches by the year 2020.
20% of mobile queries on Google are voice searches.
25% of all Bing searches are voice searches.

Lucky for you, my good friend Chanette Clinton of Systems That Convert is a master at this magic and she recently joined me on Camera Confidence Live and shared 5 Keys to Voice Search Optimization.

Site Content

It is so important to have relevant content on your site that you  know people are looking for. The content should match your brand and you should know exactly what your ideal clients are looking for. What problems do they have? What are they trying to solve?

Key Phrases

You are not your customer. There are at least 350 languages spoken in U.S. households. For example, think about all the ways people say “yes”. There are so many ways to say one word. There are different ways to say phrases. Use a thesaurus or another tool to find the key phrases that are used both often by your ideal client. For example, we love to use Google Keyword.

Clear and Direct Answers

People look more for answers then questions. The best way to make sure that you have clear and direct answers is to have a Frequently Asked Question or an FAQs page on your site. The trick is figuring out what questions your ideal clients are going to be asking. Consider spreading the FAQs around your site in different areas. Further, try to think of the questions surrounding the different sections of your business and be sure to post those answers.

Mobile Friendly

Be sure that  your site is mobile friendly so that people can find it on their phones. If someone is looking for your site on their phone, you want to make sure that your images, text, etc. can be viewed fully from a mobile device as well.

Local Search Optimized

Make sure that you are set up for local search optimization even if you are not a brick and mortar business or do not have a physical location. Many people do not want to work with someone that is not local, even if there is no actual store that they have to go to. There are a lot of tools that can be used to show where businesses are located. You want to be on these lists so that you are searchable when someone is looking for a service in a certain area.

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This Post Has 81 Comments

  1. Janeen Mary says:

    Come on Molly it can be another ‘arm’ of your business

  2. You all are perfect on 3 hours of sleep while driving to voice lessons, lol

  3. Mark Whittle says:

    I need local as I am not travelling 60000 miles for a party lol

  4. Clearing November calendar now….

  5. Pamela Gort says:

    Nugget local search optimization

  6. Mark Whittle says:

    I would look at you like you have 10 heads

  7. #nugget Voice Search setup is more important than we realize.

  8. #nugget importance of local search optimization

  9. Mark Whittle says:

    #nugget get someone to do all the tech stuff so you can keep your head

  10. Eden Rudin says:

    If they are on Google map all filled out does that translate to Google.voice local search ??

  11. My Alexa just responded

  12. Nancy Becher says:

    She said she wasn’t sure.

  13. #nugget Molly is my spirit animal

  14. Mark Whittle says:

    Alexa has gone to bed

  15. Ask whose the first man on the moon

  16. Janeen Mary says:

    MOLLY!! Ask in your Moly bot voice

  17. My Alexa likes. your voice Molly, she keeps responding to you

  18. Nancy Becher says:

    Now she said she is confused

  19. Mark Whittle says:

    Maybe it’s to do with voice Alexa hates

  20. 1. Jeff Bezoz and family – through Forbs found through Seri

  21. Nancy Becher says:

    Said she didn’t know that

  22. Mark Whittle says:

    Alexa can’t read minds

  23. Try Alexa Ask the Oracle

  24. Mark Whittle says:

    Alexa play baby shark is my favourite

  25. Molly – just speak to mine, because mine keeps responding to your voice

  26. Mark Whittle says:

    Do that on a live see what happens

  27. Please remember to give us the link that you were going to share

  28. Mark Whittle says:

    I think all of use dinosaur need her page

  29. Janeen Mary says:

    #NUGGET This entire broadcast is filled with nuggets GALORE!!!

  30. Janeen Mary says:

    #NUGGET holding in laughs just makes us laugh harder

  31. Mark Whittle says:

    Quick faster put on roller skates lol this was the fast recap lol

  32. Mark Whittle says:

    Are you doing a retake lol

  33. Janeen Mary says:

    I love you guys! Thank you

  34. Mark Whittle says:

    Molly needs a massive hand

  35. Hello all! Thanks again for joining us! If your site passes Google’s mobile friendly test then it’s also voice friendly –

  36. #nugget relevant content

  37. #nugget you are not your customer

  38. #nugget Google giving answers rather than sending traffic to your page

  39. #nugget voice and mobile friendly

  40. #nugget Google search yourself and be sure mobile friendly

  41. #nugget use your phone with incognito window to see your site

  42. I search for Forbes and get a spot in Aussie!

  43. Jeff Bezos is the answer to billionaire question

  44. Barbara Leon says:

    What is a skill? Confused

  45. Dawn Larsen says:

    when you ask for the best rated car dealership on alexa -IT DOES NOT give you the best rated car dealership i’ve tested it many times

  46. Dawn Larsen says:

    i don’t understand a skill?

  47. Dawn Larsen says:

    what is the app that analyzes web for voice friendlieness

  48. Dawn Larsen says:


  49. Dawn Larsen says:


  50. hey ladies, love the subject. Molly Mahoney synchronicity continues, I am EXACTLY the same- so technical, but do not use Siri haha

  51. I just fell of the chair lol

  52. When you put your facebook live on your blog do you use the video itself or have it transcribed? Please explain.

  53. question is the word skill and App being used interchangably

  54. I would love to have a list of those local listing tools, any suggestion son where to get one?

  55. My Alexa just answered you

  56. What web cam do you use? It is so clear on lIVE 🙂

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